![]() ![]() Also, official electronic communications supplier Kenwood celebrates 25 years as a McLaren partner this year. ![]() Other important and valuable recent acquisitions include a brand-new haulage supplier, Volvo Trucks, and a brand-new technical services provider, IT Lab, while official services supplier ISS has renewed and extended its partnership. Global luxury goods giant LVMH will continue its long unbroken association with the team, through its premium sparkling wine brand Chandon, whose rising-star identity will adorn both the MP4-31 and the drivers' race suits. Joining McLaren-Honda's partner group for 2016 will be the world-renowned luxury watch brand Richard Mille, which commences a 10-year marketing, branding and licensing collaboration. While McLaren's race team has spent an extremely busy few months developing the MP4-31 right up to the very tight deadline dictated by the truncated modern off-season, its marketing team has also enjoyed a very strong winter, announcing a raft of prestigious new commercial deals to add to a roster of equally valued existing partners. The result is a balance of remarkably elegant aerodynamic solutions with a highly space-efficient integration of Honda's new-for-2016 power unit. The striking and innovative MP4-31 chassis integrates the new Honda RA616H power unit, developed exclusively for the team.Īlthough a high level of continuity in Formula 1's technical regulations has enabled the team to strengthen and mature many of the design concepts developed on last year's McLaren-Honda MP4-30, the new car also incorporates a significant number of all-new innovations. McLaren-Honda today reveals its brand-new Formula 1 challenger, the MP4-31, ahead of the first all-team test, which will begin in Barcelona.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |